This was a campaign directed at high schools and university/college students in order to educate them about how they can protect themselves especially in the age where women’s rights are always at stake. The motto for this campaign is “Put your war paint on” as to say that one should not let their rights be taken away without a fight.
Each student would get a “survival kit” filled with cards that explain the purpose and basics of different contraceptives. Inspired by the Women’s March of 2017, the box also includes stickers, hats, and face paint.